Marketing and Branding for Higher Education

Tabitha Eliza Sophia is a dynamic professional with a diverse background in screenwriting, entrepreneurship, venture capital, and education. A Malaysian national, she holds a Master's degree in Entrepreneurship and Innovation from University Kebangsaan Malaysia (UKM), where she graduated with a stellar CGPA of 3.91 and was awarded the Certificate of Excellence as the top student of her batch. Her academic journey also includes a Bachelor's degree in English Studies from Open University Malaysia (OUM), where she excelled in subjects such as Scriptwriting, Copywriting, and Professional Communication. Tabitha's professional experience spans various roles, including Principal Consultant at Aleonz Consultancy, where she conducted business process reviews, developed strategic plans, and facilitated workshops to drive client success. As Publisher at Regale Publishing, she led the editorial team in producing high-quality content focused on productivity and wellness. Her role as a Research Assistant at UKM involved significant contributions to finance and policy research projects. In addition to her consultancy and publishing work, Tabitha has an extensive background in screenwriting, having worked as an In-House Writer for Produksi Seni 2020 Sdn Bhd. She has crafted compelling scripts for television shows and films and developed comprehensive concept proposals for various media projects. Her freelance writing portfolio includes travelogues, lifestyle articles, documentaries, poems, and music videos. Certified as an HRDC Trainer in 2023, Tabitha is well-equipped to deliver impactful training sessions. Her skills encompass Microsoft Office proficiency, research capabilities, leadership, analytical thinking, creativity, business development, public relations, communications, and storytelling. Fluent in English and Bahasa Malaysia with beginner-level Hindi skills, she is also actively involved in voluntary work related to human rights and youth empowerment.

Navin Manghan Dewandas is a seasoned professional with over two decades of experience in the education and training sector, currently serving as the Senior Manager of Business Development at BAC Education Group. His focus lies in Digital Transformation, Industry 4.0, and Digital Business, where he plays a pivotal role in providing educational and training platforms to a diverse audience. Navin excels in establishing and nurturing business relationships with prospective partners, stakeholders, corporate clients, and students. He is instrumental in creating business opportunities for BAC Education by devising innovative development strategies and driving new business leads from conception through closure. His extensive network includes collaborations with government bodies, GLCs, and MNCs, leveraging available grants and initiatives to advance Malaysian Human Capital Development. Prior to his current role, Navin was the Vice President of M.I.T Academy Sdn Bhd (Malaysian Institute of Technology Academy), where he managed legal matters, sales and marketing, recruitment, and established business prospects for the company's sales pipeline. During his tenure from 2016 to 2018, he significantly contributed to the company's success through leadership and teamwork in technical trainings across Malaysia. He also initiated the establishment of an International School under M.I.T's umbrella. In addition to his roles at BAC Education Group and M.I.T Academy, Navin serves as the Chief Business Development Officer for STEMERA Sdn Bhd, an EdTech startup owned by M.I.T Academy targeting international education markets. His vision for STEMERA is to create job opportunities and learning platforms that equip job seekers and students with skills necessary for digital transformation careers. This innovation has been showcased at prestigious international events such as the RISE Conference in Hong Kong and Blockchain Consensus in Singapore. Navin's passion for education, lifelong learning, and skills training is evident in his commitment to enriching lives through industry-relevant education that aligns with job market needs. As an HRD Corp Certified Trainer & Strategic Partner Consultant, he specializes in areas like Education Management, IR 4.0, Digital Transformation, TVET Skills Training for Corporate Clients among others. His training repertoire includes Negotiation Skills, Collaborative Intelligence, Customer Services, Financial Planning, Business Development, Digital Sales, Law & Compliance, Intellectual Property Rights Management, Psychological Safety in Workplaces, Branding & Marketing Strategies along with Entrepreneurship & Intrapreneurship Development.

Ramesh Kumar A/L Ramachandren is a seasoned trainer and educator with over 21 years of extensive experience in both academic and industry settings. Based in Ipoh, Malaysia, Ramesh has carved a niche for himself in the fields of business, marketing, human resource management, psychology, and occupational safety and health. His diverse educational background includes ongoing PhD studies in Psychology at Universiti Kebangsaan Malaysia, a Master of Cognitive Neuroscience from Universiti Sains Malaysia, a Master of Education from Asia e University, and dual bachelor's degrees in Psychology and Law. This unique blend of qualifications equips him with a comprehensive understanding of cognitive neuroscience, education, psychology, and legal frameworks. Ramesh's professional journey began as medical staff at Southern Hospital (now Putra Specialist Hospital) and Hospital Fatimah Ipoh, where he honed his skills in handling medical emergencies and critical care. Transitioning into academia and corporate training, he has held significant roles such as Lecturer at Sunway College Ipoh since 2004, where he delivers courses in Business, Marketing, HRM, and Psychology while mentoring students for academic and career success. His tenure as Head of Department cum Lecturer at Kolej Hillciti saw him leading academic departments and ensuring excellence in business education. In the corporate sector, Ramesh served as a Corporate Trainer for Perak Entrepreneur & Skills Development Centre and Mina Resources Sdn Bhd. He specialized in Occupational First Aid and OSH-related trainings, focusing on topics like HIRARC, OSH Law, PPE, Ergonomics, Chemical Hazards, and regulatory compliance for Safety Officers. His certifications as an HRD Corp Accredited Trainer and Certified Occupational First Aid Trainer (NIOSH), along with being a Certified Occupational Safety and Health Officer (DOSH Approved), underscore his commitment to delivering impactful training sessions that are both engaging and practical. Ramesh's training philosophy centers around transformative learning—empowering individuals through interactive, experiential learning approaches grounded in neuroscience-based strategies and psychological insights. His sessions are tailored to accommodate diverse learning styles and professional needs by connecting theoretical knowledge with real-world applications. With his holistic perspective on human behavior, safety, motivation, and learning derived from his rich background in healthcare and emergency response, Ramesh continues to inspire learners across various domains.