Basic Data Analytics for the Retail Industry
Master retail data analytics with industry-leading expertise in this specialized training program. Transform raw retail data into actionable business insights using Excel, Power BI, and advanced analytics techniques. Develop essential skills in customer segmentation, inventory optimization, predictive modeling, and omnichannel analytics to drive competitive advantage in today's data-driven retail landscape.
- Available in:
- Malaysia
Corporate Pricing
Pax:
Training Provider Pricing
Pax:
Features
Target Audience
Methodologies
Classification
Industry Specific Course
- Tailored to specific industry needs
- Focuses on specialized tools and techniques
- Ensures alignment with current and future standards
- Provides targeted, practical training
- Verified by industry experts
Subsidies

What you'll learn
- Integrate omnichannel data sources including social media analytics
- Create compelling visualizations and dashboards using Excel and Power BI
- Analyze sales trends and optimize inventory using data-driven strategies
- Perform customer segmentation using RFM analysis and profiling methods
- Execute market basket analysis to identify cross-selling opportunities
- Build predictive models for demand forecasting and pricing optimization
- Apply data collection and preparation techniques for retail datasets
Why should you attend?
This comprehensive training program equips retail professionals with essential data analytics skills to drive business growth and competitive advantage. Participants will master the fundamentals of retail data collection, preparation, and analysis while learning to identify valuable insights from sales, inventory, and customer data sources. The program covers practical applications using Microsoft Excel and Power BI, enabling learners to create compelling visualizations and interactive dashboards. Advanced topics include customer segmentation using Recency, Frequency, Monetary analysis, sales trend analysis, inventory optimization, and predictive modeling techniques. Participants will explore market basket analysis to identify cross-selling opportunities and learn to integrate omnichannel data including social media analytics. Through hands-on exercises, case studies, and a comprehensive capstone project, learners will apply data-driven decision-making principles to real-world retail scenarios. The program emphasizes practical skills development, from basic data cleaning and Excel functions to advanced forecasting models and customer profiling strategies, ensuring participants can immediately implement their learning in their retail operations.
Course Syllabus
Day 1 - Retail Analytics Fundamentals
Short Break
15 minsRecap and Q&A
15 minsLunch
1 hourShort Break
15 minsRecap and Q&A
15 minsEnd of Day 1
Day 2 - Advanced Analytics Applications
Short Break
15 minsRecap and Q&A
15 minsLunch
1 hourShort Break
15 minsRecap and Q&A
15 minsEnd of Day 2
Ratings and Reviews
Instructor
Dr. Esther Suria Kala is a highly accomplished ICT consultant and corporate trainer with nearly 30 years of extensive experience in information technology, project management, and organizational development. As the founder of Angel Software Solutions, she has established herself as a versatile and dedicated professional who delivers cutting-edge training solutions across Malaysia and internationally.
Her academic credentials are exceptional, including a PhD in Psychology with a focus on Human Behaviour and Human Resources, an MBA in Finance, and degrees in both Computer Science and Human Resources. Currently pursuing a second PhD in IT Information Security, Dr. Esther demonstrates an unwavering commitment to continuous learning and staying at the forefront of technological advancement. Her educational foundation is complemented by an impressive array of professional certifications, including Microsoft Certified Trainer (MCT), CISSP, ITIL, SAP Certified Associate, Certified Cyber Security Professional, Data Scientist, AI Engineering, and ECBA certifications.
Dr. Esther's technical expertise spans an extensive range of domains, from traditional programming languages like Java, C++, and PHP to modern technologies including Python, AI coding, machine learning, RPA, and IR 4.0 microservices. She is proficient in database management systems including Microsoft SQL Server and Oracle, web development frameworks, and enterprise solutions like SAP Crystal Reports and SharePoint Server. Her knowledge extends to cybersecurity, ethical hacking, network administration, and data analytics, making her uniquely qualified to address both technical and strategic business challenges.
As a trainer, Dr. Esther excels in bridging the gap between technical complexity and practical application. She delivers comprehensive training programs for both IT and non-IT professionals, covering everything from software development and cloud computing to soft skills such as digital marketing, business analysis, customer service, and project management. Her ability to communicate effectively in both English and Bahasa Malaysia enables her to connect with diverse audiences across different organizational levels.
Her impressive client portfolio includes leading organizations such as Maybank, Telekom Malaysia, Malaysian Airlines, Tenaga Nasional Berhad, Bank Negara, Ministry of Education, Ministry of Finance, and numerous multinational corporations. This extensive experience across banking, telecommunications, government, aviation, and technology sectors demonstrates her adaptability and deep understanding of varied industry requirements. Recognized with the Outstanding Achievement Award in Information Technology from University Malaya in 2013, Dr. Esther continues to empower organizations through innovative training solutions that drive digital transformation and professional excellence.
Instructor
FAQ
Frequently Asked Questions About This Course
- Public pricing: applies for individuals signing up from different companies.
- Corporate pricing: applies if a company wants to have an intake for its employees only.
- Training provider pricing: applies only for other training providers looking to hire our trainers and use our content. Our content has a licensing fee.
We will keep you updated on the status of the intake after you enroll.
Why should you attend?
This comprehensive training program equips retail professionals with essential data analytics skills to drive business growth and competitive advantage. Participants will master the fundamentals of retail data collection, preparation, and analysis while learning to identify valuable insights from sales, inventory, and customer data sources. The program covers practical applications using Microsoft Excel and Power BI, enabling learners to create compelling visualizations and interactive dashboards. Advanced topics include customer segmentation using Recency, Frequency, Monetary analysis, sales trend analysis, inventory optimization, and predictive modeling techniques. Participants will explore market basket analysis to identify cross-selling opportunities and learn to integrate omnichannel data including social media analytics. Through hands-on exercises, case studies, and a comprehensive capstone project, learners will apply data-driven decision-making principles to real-world retail scenarios. The program emphasizes practical skills development, from basic data cleaning and Excel functions to advanced forecasting models and customer profiling strategies, ensuring participants can immediately implement their learning in their retail operations.
What you'll learn
- Integrate omnichannel data sources including social media analytics
- Create compelling visualizations and dashboards using Excel and Power BI
- Analyze sales trends and optimize inventory using data-driven strategies
- Perform customer segmentation using RFM analysis and profiling methods
- Execute market basket analysis to identify cross-selling opportunities
- Build predictive models for demand forecasting and pricing optimization
- Apply data collection and preparation techniques for retail datasets
Course Syllabus
Day 1 - Retail Analytics Fundamentals
Short Break
15 minsRecap and Q&A
15 minsLunch
1 hourShort Break
15 minsRecap and Q&A
15 minsEnd of Day 1
Day 2 - Advanced Analytics Applications
Short Break
15 minsRecap and Q&A
15 minsLunch
1 hourShort Break
15 minsRecap and Q&A
15 minsEnd of Day 2
Corporate Pricing
Pax:
Training Provider Pricing
Pax:
Features
Target Audience
Methodologies
Classification
Industry Specific Course
- Tailored to specific industry needs
- Focuses on specialized tools and techniques
- Ensures alignment with current and future standards
- Provides targeted, practical training
- Verified by industry experts
Subsidies

Ratings and Reviews
Instructors
Dr. Esther Suria Kala is a highly accomplished ICT consultant and corporate trainer with nearly 30 years of extensive experience in information technology, project management, and organizational development. As the founder of Angel Software Solutions, she has established herself as a versatile and dedicated professional who delivers cutting-edge training solutions across Malaysia and internationally.
Her academic credentials are exceptional, including a PhD in Psychology with a focus on Human Behaviour and Human Resources, an MBA in Finance, and degrees in both Computer Science and Human Resources. Currently pursuing a second PhD in IT Information Security, Dr. Esther demonstrates an unwavering commitment to continuous learning and staying at the forefront of technological advancement. Her educational foundation is complemented by an impressive array of professional certifications, including Microsoft Certified Trainer (MCT), CISSP, ITIL, SAP Certified Associate, Certified Cyber Security Professional, Data Scientist, AI Engineering, and ECBA certifications.
Dr. Esther's technical expertise spans an extensive range of domains, from traditional programming languages like Java, C++, and PHP to modern technologies including Python, AI coding, machine learning, RPA, and IR 4.0 microservices. She is proficient in database management systems including Microsoft SQL Server and Oracle, web development frameworks, and enterprise solutions like SAP Crystal Reports and SharePoint Server. Her knowledge extends to cybersecurity, ethical hacking, network administration, and data analytics, making her uniquely qualified to address both technical and strategic business challenges.
As a trainer, Dr. Esther excels in bridging the gap between technical complexity and practical application. She delivers comprehensive training programs for both IT and non-IT professionals, covering everything from software development and cloud computing to soft skills such as digital marketing, business analysis, customer service, and project management. Her ability to communicate effectively in both English and Bahasa Malaysia enables her to connect with diverse audiences across different organizational levels.
Her impressive client portfolio includes leading organizations such as Maybank, Telekom Malaysia, Malaysian Airlines, Tenaga Nasional Berhad, Bank Negara, Ministry of Education, Ministry of Finance, and numerous multinational corporations. This extensive experience across banking, telecommunications, government, aviation, and technology sectors demonstrates her adaptability and deep understanding of varied industry requirements. Recognized with the Outstanding Achievement Award in Information Technology from University Malaya in 2013, Dr. Esther continues to empower organizations through innovative training solutions that drive digital transformation and professional excellence.
FAQ
Frequently Asked Questions About This Course
- Public pricing: applies for individuals signing up from different companies.
- Corporate pricing: applies if a company wants to have an intake for its employees only.
- Training provider pricing: applies only for other training providers looking to hire our trainers and use our content. Our content has a licensing fee.
We will keep you updated on the status of the intake after you enroll.
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