Basic Data Analytics for the Retail Industry

Master retail data analytics with industry-leading expertise in this specialized training program. Transform raw retail data into actionable business insights using Excel, Power BI, and advanced analytics techniques. Develop essential skills in customer segmentation, inventory optimization, predictive modeling, and omnichannel analytics to drive competitive advantage in today's data-driven retail landscape.

Face-to-Face Nov 12-13, 2026 9:00 AM - 5:00 PM Dr. Esther Suria Kala
updated
beginner
Data Analytics for the Retail Industry
We price match

Public Pricing

MYR 12000

Corporate Pricing

Pax:

Training Fees: MYR 6500/day
Total Fees: MYR 13000 ++

Training Provider Pricing

Pax:

Training Fees: MYR 2400/day
Material Fees: MYR 400
Total Fees: MYR 5200 ++

Features

2 days
16 modules
8 intakes
Full life-time access
English
Technical: 25 pax

Target Audience

students
managers
executives

Methodologies

lecture
slides
labs
case studies
group assignment
group discussion
q&A

Classification

Industry Specific Course
  • Tailored to specific industry needs
  • Focuses on specialized tools and techniques
  • Ensures alignment with current and future standards
  • Provides targeted, practical training
  • Verified by industry experts

Subsidies

HRDC Claimable logo

What you'll learn

  • Integrate omnichannel data sources including social media analytics
  • Create compelling visualizations and dashboards using Excel and Power BI
  • Analyze sales trends and optimize inventory using data-driven strategies
  • Perform customer segmentation using RFM analysis and profiling methods
  • Execute market basket analysis to identify cross-selling opportunities
  • Build predictive models for demand forecasting and pricing optimization
  • Apply data collection and preparation techniques for retail datasets

Why should you attend?

This comprehensive training program equips retail professionals with essential data analytics skills to drive business growth and competitive advantage. Participants will master the fundamentals of retail data collection, preparation, and analysis while learning to identify valuable insights from sales, inventory, and customer data sources. The program covers practical applications using Microsoft Excel and Power BI, enabling learners to create compelling visualizations and interactive dashboards. Advanced topics include customer segmentation using Recency, Frequency, Monetary analysis, sales trend analysis, inventory optimization, and predictive modeling techniques. Participants will explore market basket analysis to identify cross-selling opportunities and learn to integrate omnichannel data including social media analytics. Through hands-on exercises, case studies, and a comprehensive capstone project, learners will apply data-driven decision-making principles to real-world retail scenarios. The program emphasizes practical skills development, from basic data cleaning and Excel functions to advanced forecasting models and customer profiling strategies, ensuring participants can immediately implement their learning in their retail operations.

Course Syllabus

Day 1 - Retail Analytics Fundamentals
Module 1
Module 2
Short Break
15 mins
Module 3
Module 4
Recap and Q&A
15 mins
Lunch
1 hour
Module 5
Module 6
Short Break
15 mins
Module 7
Module 8
Recap and Q&A
15 mins
End of Day 1
Day 2 - Advanced Analytics Applications
Module 9
Module 10
Short Break
15 mins
Module 11
Module 12
Recap and Q&A
15 mins
Lunch
1 hour
Module 13
Module 14
Short Break
15 mins
Module 15
Module 16
Recap and Q&A
15 mins
End of Day 2

Instructor

Loading...
Dr. Esther Suria Kala ICT & Cybersecurity Training Expert
Trainer Profile
Trainer Profile
TTT Certificate
TTT Certificate

Dr. Esther Suria Kala is a highly accomplished ICT consultant and corporate trainer with nearly 30 years of extensive experience in information technology, project management, and organizational development. As the founder of Angel Software Solutions, she has established herself as a versatile and dedicated professional who delivers cutting-edge training solutions across Malaysia and internationally.

Her academic credentials are exceptional, including a PhD in Psychology with a focus on Human Behaviour and Human Resources, an MBA in Finance, and degrees in both Computer Science and Human Resources. Currently pursuing a second PhD in IT Information Security, Dr. Esther demonstrates an unwavering commitment to continuous learning and staying at the forefront of technological advancement. Her educational foundation is complemented by an impressive array of professional certifications, including Microsoft Certified Trainer (MCT), CISSP, ITIL, SAP Certified Associate, Certified Cyber Security Professional, Data Scientist, AI Engineering, and ECBA certifications.

Dr. Esther's technical expertise spans an extensive range of domains, from traditional programming languages like Java, C++, and PHP to modern technologies including Python, AI coding, machine learning, RPA, and IR 4.0 microservices. She is proficient in database management systems including Microsoft SQL Server and Oracle, web development frameworks, and enterprise solutions like SAP Crystal Reports and SharePoint Server. Her knowledge extends to cybersecurity, ethical hacking, network administration, and data analytics, making her uniquely qualified to address both technical and strategic business challenges.

As a trainer, Dr. Esther excels in bridging the gap between technical complexity and practical application. She delivers comprehensive training programs for both IT and non-IT professionals, covering everything from software development and cloud computing to soft skills such as digital marketing, business analysis, customer service, and project management. Her ability to communicate effectively in both English and Bahasa Malaysia enables her to connect with diverse audiences across different organizational levels.

Her impressive client portfolio includes leading organizations such as Maybank, Telekom Malaysia, Malaysian Airlines, Tenaga Nasional Berhad, Bank Negara, Ministry of Education, Ministry of Finance, and numerous multinational corporations. This extensive experience across banking, telecommunications, government, aviation, and technology sectors demonstrates her adaptability and deep understanding of varied industry requirements. Recognized with the Outstanding Achievement Award in Information Technology from University Malaya in 2013, Dr. Esther continues to empower organizations through innovative training solutions that drive digital transformation and professional excellence.

226 Courses
English, Malay, Hindi, German, Tamil
30 Years

Instructor

Loading...
Mohammed Al-obaydee AI & Data Science Expert
Trainer Profile
Trainer Profile
TTT Certificate
TTT Certificate
Dr. Mohammed Al-Obaydee is a distinguished academic and industry professional with extensive expertise in artificial intelligence, machine learning, deep learning, and data science. As an Adjunct Associate Professor at Taylor's University Malaysia and a certified Train the Trainer professional, he brings a unique blend of academic rigor and practical industry experience to his teaching and consulting engagements. With a Ph.D. in Information Science from Universiti Kebangsaan Malaysia (UKM) and over two decades of experience spanning academia and industry, Dr. Al-Obaydee has established himself as a leading authority in advanced computing technologies. His research excellence is evidenced by multiple best paper awards, including recognition at IEEE ACSAT2014 and ITNG 2023 conferences, along with an impressive publication record featuring over 149 citations and an h-index of 6. His research focuses on medical image analysis, computer vision, machine learning applications, and deep learning techniques. As a founder of INNOEYETIVE and AIC4ALL, Dr. Al-Obaydee demonstrates entrepreneurial acumen in leveraging AI and immersive technologies for digital transformation. His industry experience includes successful training and consultation projects with major corporations such as HSBC Bank, OCBC Bank, DELL Malaysia, Amway Malaysia, and EtiQa, where he has delivered specialized programs in data science, analytics, and applied AI engineering. His ability to bridge the gap between theoretical concepts and practical applications makes him an exceptional trainer for professionals seeking to upskill in emerging technologies. Dr. Al-Obaydee's teaching portfolio encompasses a comprehensive range of subjects including Machine Learning, Deep Learning, Data Analytics, Data Engineering, Parallel Computing, and Advanced Data Structures. He has supervised numerous master's students and research projects at both Taylor's University and the International Islamic University Malaysia (IIUM), focusing on cutting-edge topics such as deep reinforcement learning, medical image classification, fraud detection, and natural language processing. His international speaking engagements and extensive training experience across multiple organizations demonstrate his exceptional communication skills and ability to make complex technical concepts accessible to diverse audiences.
113 Courses
English
21 Years

FAQ

Frequently Asked Questions About This Course

Why should you attend?

This comprehensive training program equips retail professionals with essential data analytics skills to drive business growth and competitive advantage. Participants will master the fundamentals of retail data collection, preparation, and analysis while learning to identify valuable insights from sales, inventory, and customer data sources. The program covers practical applications using Microsoft Excel and Power BI, enabling learners to create compelling visualizations and interactive dashboards. Advanced topics include customer segmentation using Recency, Frequency, Monetary analysis, sales trend analysis, inventory optimization, and predictive modeling techniques. Participants will explore market basket analysis to identify cross-selling opportunities and learn to integrate omnichannel data including social media analytics. Through hands-on exercises, case studies, and a comprehensive capstone project, learners will apply data-driven decision-making principles to real-world retail scenarios. The program emphasizes practical skills development, from basic data cleaning and Excel functions to advanced forecasting models and customer profiling strategies, ensuring participants can immediately implement their learning in their retail operations.


What you'll learn

  • Integrate omnichannel data sources including social media analytics
  • Create compelling visualizations and dashboards using Excel and Power BI
  • Analyze sales trends and optimize inventory using data-driven strategies
  • Perform customer segmentation using RFM analysis and profiling methods
  • Execute market basket analysis to identify cross-selling opportunities
  • Build predictive models for demand forecasting and pricing optimization
  • Apply data collection and preparation techniques for retail datasets

Course Syllabus

Day 1 - Retail Analytics Fundamentals
Module 1
Module 2
Short Break
15 mins
Module 3
Module 4
Recap and Q&A
15 mins
Lunch
1 hour
Module 5
Module 6
Short Break
15 mins
Module 7
Module 8
Recap and Q&A
15 mins
End of Day 1
Day 2 - Advanced Analytics Applications
Module 9
Module 10
Short Break
15 mins
Module 11
Module 12
Recap and Q&A
15 mins
Lunch
1 hour
Module 13
Module 14
Short Break
15 mins
Module 15
Module 16
Recap and Q&A
15 mins
End of Day 2
We price match

Public Pricing

MYR 12000

Corporate Pricing

Pax:

Training Fees: MYR 6500/day
Total Fees: MYR 13000 ++

Training Provider Pricing

Pax:

Training Fees: MYR 2400/day
Material Fees: MYR 400
Total Fees: MYR 5200 ++

Features

2 days
16 modules
8 intakes
Full life-time access
English
Technical: 25 pax

Target Audience

students
managers
executives

Methodologies

lecture
slides
labs
case studies
group assignment
group discussion
q&A

Classification

Industry Specific Course
  • Tailored to specific industry needs
  • Focuses on specialized tools and techniques
  • Ensures alignment with current and future standards
  • Provides targeted, practical training
  • Verified by industry experts

Subsidies

HRDC Claimable logo

Instructors

Loading...
Dr. Esther Suria Kala ICT & Cybersecurity Training Expert
Trainer Profile
Trainer Profile
TTT Certificate
TTT Certificate

Dr. Esther Suria Kala is a highly accomplished ICT consultant and corporate trainer with nearly 30 years of extensive experience in information technology, project management, and organizational development. As the founder of Angel Software Solutions, she has established herself as a versatile and dedicated professional who delivers cutting-edge training solutions across Malaysia and internationally.

Her academic credentials are exceptional, including a PhD in Psychology with a focus on Human Behaviour and Human Resources, an MBA in Finance, and degrees in both Computer Science and Human Resources. Currently pursuing a second PhD in IT Information Security, Dr. Esther demonstrates an unwavering commitment to continuous learning and staying at the forefront of technological advancement. Her educational foundation is complemented by an impressive array of professional certifications, including Microsoft Certified Trainer (MCT), CISSP, ITIL, SAP Certified Associate, Certified Cyber Security Professional, Data Scientist, AI Engineering, and ECBA certifications.

Dr. Esther's technical expertise spans an extensive range of domains, from traditional programming languages like Java, C++, and PHP to modern technologies including Python, AI coding, machine learning, RPA, and IR 4.0 microservices. She is proficient in database management systems including Microsoft SQL Server and Oracle, web development frameworks, and enterprise solutions like SAP Crystal Reports and SharePoint Server. Her knowledge extends to cybersecurity, ethical hacking, network administration, and data analytics, making her uniquely qualified to address both technical and strategic business challenges.

As a trainer, Dr. Esther excels in bridging the gap between technical complexity and practical application. She delivers comprehensive training programs for both IT and non-IT professionals, covering everything from software development and cloud computing to soft skills such as digital marketing, business analysis, customer service, and project management. Her ability to communicate effectively in both English and Bahasa Malaysia enables her to connect with diverse audiences across different organizational levels.

Her impressive client portfolio includes leading organizations such as Maybank, Telekom Malaysia, Malaysian Airlines, Tenaga Nasional Berhad, Bank Negara, Ministry of Education, Ministry of Finance, and numerous multinational corporations. This extensive experience across banking, telecommunications, government, aviation, and technology sectors demonstrates her adaptability and deep understanding of varied industry requirements. Recognized with the Outstanding Achievement Award in Information Technology from University Malaya in 2013, Dr. Esther continues to empower organizations through innovative training solutions that drive digital transformation and professional excellence.

226 Courses
English, Malay, Hindi, German, Tamil
30 Years
Loading...
Mohammed Al-obaydee AI & Data Science Expert
Trainer Profile
Trainer Profile
TTT Certificate
TTT Certificate
Dr. Mohammed Al-Obaydee is a distinguished academic and industry professional with extensive expertise in artificial intelligence, machine learning, deep learning, and data science. As an Adjunct Associate Professor at Taylor's University Malaysia and a certified Train the Trainer professional, he brings a unique blend of academic rigor and practical industry experience to his teaching and consulting engagements. With a Ph.D. in Information Science from Universiti Kebangsaan Malaysia (UKM) and over two decades of experience spanning academia and industry, Dr. Al-Obaydee has established himself as a leading authority in advanced computing technologies. His research excellence is evidenced by multiple best paper awards, including recognition at IEEE ACSAT2014 and ITNG 2023 conferences, along with an impressive publication record featuring over 149 citations and an h-index of 6. His research focuses on medical image analysis, computer vision, machine learning applications, and deep learning techniques. As a founder of INNOEYETIVE and AIC4ALL, Dr. Al-Obaydee demonstrates entrepreneurial acumen in leveraging AI and immersive technologies for digital transformation. His industry experience includes successful training and consultation projects with major corporations such as HSBC Bank, OCBC Bank, DELL Malaysia, Amway Malaysia, and EtiQa, where he has delivered specialized programs in data science, analytics, and applied AI engineering. His ability to bridge the gap between theoretical concepts and practical applications makes him an exceptional trainer for professionals seeking to upskill in emerging technologies. Dr. Al-Obaydee's teaching portfolio encompasses a comprehensive range of subjects including Machine Learning, Deep Learning, Data Analytics, Data Engineering, Parallel Computing, and Advanced Data Structures. He has supervised numerous master's students and research projects at both Taylor's University and the International Islamic University Malaysia (IIUM), focusing on cutting-edge topics such as deep reinforcement learning, medical image classification, fraud detection, and natural language processing. His international speaking engagements and extensive training experience across multiple organizations demonstrate his exceptional communication skills and ability to make complex technical concepts accessible to diverse audiences.
113 Courses
English
21 Years

FAQ

Frequently Asked Questions About This Course

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